Then read what was written, removes surplus, modifying phrases and sorts the paragraphs conveniently. Insert titles and subtitles. CMO of PEMCO pursues this goal as well. Corrects errors of speech, spelling and type. Inserts a chart (only if necessary) and the hyperlink that starts the process of buying and selling. ** Essential details: don’t forget to clarify the details of how the purchase process will be and as they will receive the product or service. It would be desirable that you offer several forms of payment and is indispensable to accept online credit card payments.
* Get 3 readers: If you should find at least 3 people who do not know your product or service and make them read the sales letter you created. These people (without your mediation) should understand that it is what you sell, what it is, they can get if they buy it, as they pay, as they receive and comocontactarte via electronic or traditional. * Re-edits your letter: If the above does not happen as expected, you must republish those paragraphs that are not clear. Do and anyway be honest really think that this is your best sales letter? If you think that, you’re wrong. You will always be able to perfect something, give more value to the benefits or inspire more confidence so that the reader can not resist to buy! A valuable little help: is that the vast majority of people costs them a lot to write some not even try because they predict in advance his failure.
* But here’s the solution: get a sound recorder (can be your PC or your cassette audio system) and record yourself to yourself. You speak as if you were selling the product to a person face to face. You can use a mirror (thus rehearse that ever offer lectures to public open) or you can ask your cousin plant front of you and ask you questions. When you are recording, you will only have to transcribe it in your word processor and your sales letter is almost ready!